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No serial # in retail boxed version of True Image 2017

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Simple, simple question...  Bought a 3-computer licensed retail boxed version of True Image 2017 from Fry's back in late November when they were having a sale with a great rebate offer.  

Decided today to install True Image to clone (or backup and recover onto) a new SSD hard drive for my laptop whose old-school hard drive seems about ready to fail.

However, after going through the CD installation procedure (and automatically downloading a more recent version of True Image online), I get to the point of "Enter serial number."  Well, there is NO serial # anywhere I can find - not on the CD sleeve which is the usual place, not on any of the interior surfaces of the retail box, not on the installation CD iteself.

I wouldn't think it was on the UPC label but I can't confirm that since I sent that in with the rebate form months ago.  I thought I made a copy of that but can't locate it just now.

What are my options, and where should that serial # have been??!

Thanks.

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PF, sorry but I haven't had a boxed version of Acronis True Image for a very long time, most of mine have been bought online from such as Cleverbridge (I think?) and came with an email with the serial number.

I would suggest opening a support case directly with Acronis Support (use the Contact link below) but take the PreSales option on the contact page, then go for the Live Chat option, and see what they can tell you.

The only other suggestion would be to go back to the store (Fry's) where you bought this boxed set and see if they had anyone else complaining about the lack of a serial number?

Thanks for the quick response, Steve.  

Ironically, as you might expect, I tried to contact Acronis Support directly but the Live Chat seemed to also hang, waiting and waiting for over 20 minutes to "connect to an Agent"....  Will try again soon.

Thanks again for your time and service.

PF